Kalshi and CNN Announce Major Partnership: What It Means for Prediction Markets in 2025
Kalshi and CNN have officially joined forces in a move that signals a massive shift for financial exchanges and media alike. The two entities announced a strategic data partnership that integrates Kalshi's real-time prediction market data directly into CNN's global news coverage.
This collaboration marks a turning point for regulated prediction markets, moving them from niche financial trading tools to mainstream informational resources. With the Kalshi CNN partnership now live, millions of viewers will see market-implied probabilities alongside traditional polling and expert analysis.
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Kalshi and CNN Ink Partnership (partnership details)
CNN has designated Kalshi as its official provider of prediction market data. This exclusive arrangement allows CNN to leverage Kalshi's federally regulated exchange data to enhance its storytelling across television, digital platforms, and social media. By teaming up with a legacy news network, Kalshi is positioning itself as the "truth machine" for real-time event forecasting, providing a counterweight to traditional punditry and polling, which have faced scrutiny in recent election cycles.
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What is Kalshi?
Kalshi is the first federally regulated prediction market exchange in the United States. It allows users to trade on the outcome of real-world events just as they would trade stocks or commodities. Unlike traditional sportsbooks or unregulated offshore crypto markets, Kalshi operates entirely within the U.S. financial system. Users buy contracts on "Yes" or "No" outcomes for specific events, ranging from Fed interest rate decisions and election results to Oscar winners and weather patterns. The price of a contract (trading between 1¢ and 99¢) reflects the market's collective probability of that event occurring.
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How Will The Kalshi CNN Partnership Work?
The integration will be visible immediately across CNN's programming. The network plans to utilize Kalshi's data in three primary ways:
- On-Air Tickers: A dedicated ticker will display live, market-implied odds for breaking news events, offering viewers instant insight into how traders are pricing risk and uncertainty.
- Data-Driven Analysis: CNN's Chief Data Analyst, Harry Enten, will lead the effort to weave prediction market data into editorial segments. This will provide a "market consensus" perspective to complement traditional reporting.
- Visual Storytelling: The network will use dynamic graphics to show how probabilities shift in real-time during live events, such as debates, election nights, or economic policy announcements.
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What Does This Mean For The Future Of Regulated Prediction Markets?
This partnership is a watershed moment for the legitimacy of prediction markets. For years, these markets were viewed as novelties or gambling mechanisms. The Kalshi CNN deal validates the "wisdom of the crowd" as a serious journalistic tool.
By putting prediction data on mainstream television, the partnership normalizes the concept of "event contracts" for the general public. It suggests a future where news is not just reported as a static narrative but is quantified by real-time probability. It also widens the moat between regulated markets like Kalshi and unregulated competitors, as major corporate partners like CNN require the compliance and stability that only a federally regulated exchange can provide.
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Why Should Fantasy, DFS & Sports Bettors Care?
For sports bettors and Daily Fantasy Sports (DFS) players, this partnership highlights a new frontier of "action." If you enjoy handicapping sports based on data, trends, and probability, Kalshi offers a similar experience for real-world events.
- Edge in Information: Just as experienced bettors track line movement, news junkies can now track "line movement" on political or economic outcomes.
- Uncorrelated Returns: Prediction markets offer opportunities that are not tied to the stock market or sports seasons, providing a way to diversify a bankroll.
- Skill-Based Trading: Like DFS, successful trading on Kalshi rewards research and speed. The CNN integration means more casual "public money" may enter these markets, potentially creating value for sharp traders who can react faster than the general audience.
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How To Join Kalshi CNN With Promo Code ALARM
To celebrate the growth of prediction markets, new users can join the platform and start trading on the same data now featured on CNN.
Here is how to claim your bonus:
- Download or Visit: Go to the Kalshi website or download the mobile app.
- Create an Account: Sign up using your email and verify your identity (required for federal regulation).
- Enter Promo Code: When prompted, enter the promo code ALARM.
- Trade to Unlock: These welcome offers typically require you to trade a certain volume to unlock a cash bonus.
Disclaimer: Prediction markets involve risk. Trade responsibly.
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